Southface Institute’s 2020 Greenprints Conference Goes Online

Event to deliver a virtual experience highlighting innovations for a more sustainable, equitable future

Atlanta, GA – July 14, 2020 – Southface Institute’s Greenprints Conference, the Southeast’s most respected and thought-provoking forum on sustainability, has gone digital, with a one-day format, focused on building a regenerative economy across the Southeast, and an afternoon dedicated to Drawdown Georgia. The event will happen August 6.

Attendees will gather virtually to discover emerging technologies and innovative best practices that shape a better, more equitable and prosperous world; grow their networks; and gain invaluable insight from sustainability thought leaders. Architects, engineers, building professionals, students and members of the policy and education fields can register now to earn CEUs, learn about the latest developments in urban sustainability, and join panel discussions on how regenerative policies and practices can be implemented across every scale of development to improve the health of the built environment for all. Exhibitors and sponsors can learn more about opportunities to participate virtually.

Greenprints 2020 gathers sustainability and high-performance building experts who specialize in addressing climate challenges of the Southeast and beyond.

“The legacy of Greenprints is a conference that bridges traditional technical sessions with groundbreaking engagement opportunities,” said Andrea Pinabell, Southface Institute President. “In this moment, when resiliency, health and equity across our communities are so pressing, we are excited to host these important conversations in new and innovative ways,” she said.

Special features for 2020

Three Unique Tracks

The morning will feature panels on topics related to homes, workplaces and a technical track with Southface experts on high-performance buildings. Panelists will address questions like:

  • How do we ensure resilience in the face of climate change and a growing population?
  • How can we address the inequitable energy burden of vulnerable communities?
  • Are our work environments making us sick?
  • How can we meet and exceed the 2020 Georgia energy code updates?

Cleantech Entrepreneur Challenge: Southface has partnered with Cleantech Open, the world’s largest clean-tech accelerator, providing entrepreneurs and corporate innovators the resources they need to launch and grow successful clean-tech businesses. Attendees will hear some of the Southeast’s best and brightest local talent speak about their innovative green tech to improve sustainability in the region.

Carbon Reduction and Climate in Georgia: The afternoon will offer a deeper dive into Drawdown Georgia, which works to identify the most promising solutions for achieving carbon neutrality in the state. Speakers from Georgia Institute of Technology and Emory University will give an overview and guide sessions that discuss opportunities to reduce and reverse carbon emissions in areas like building materials, electricity generation, food systems and transportation.

“With more than 40% of the world’s carbon emissions coming from commercial buildings and 70% of greenhouse gas emissions coming from cities, the opportunities to make a difference are huge,” said Pinabell. “Whatever level you’re at—entry, professional or expert—Greenprints is the place to meet industry trendsetters and explore ways you and your organization can benefit from regenerative practices in 2020 and beyond.”

Keynote Speakers

Morning: K.P. Reddy is a serial entrepreneur with over 25 years of experience in disruptive innovations. As the founder of Shadow Ventures, a seed-stage tech investment firm, Reddy effortlessly combines expertise in advanced technologies with critical, in-the-trenches experience as an entrepreneur. He is a globally recognized authority in AEC environments, AI, robotics and automation, mobile applications and cloud computing. Reddy is the author of two books, “BIM for Building Owners and Developers” and “What You Know About Startups Is Wrong.” His passion is in launching game-changing startups, raising substantial investments, and leading organizations to meaningful acquisitions and IPO exits.

Afternoon: John Lanier is the Executive Director of the Ray C. Anderson Foundation and a Southface Institute Board Member. The Ray C. Anderson Foundation seeks to promote a sustainable society by supporting and pioneering initiatives that harmonize society, business and the environment for the present generation and tomorrow’s child. The foundation is committed to supporting and funding projects that ensure future generations inherit a world where healthy and functioning natural systems support all life. As part of Drawdown Georgia, it is funding research to identify the key elements of a strategy to achieve carbon neutrality in Georgia, to strengthen the state’s economy and improve the quality of life for all Georgians.

About Greenprints
Since 1998, Greenprints has brought together individuals and organizations throughout the region to discover emerging technology and innovative best practices that shape a better, more equitable and prosperous world, grow their networks and gain invaluable insight from thought leaders across a number of sustainability sectors. This year’s conference will take place online on August 6, 2020.

About Southface Institute
Southface Institute, a nonprofit 501(c)(3) organization, is a leader in sustainable advocacy, building, planning and operations across the U.S. With a mission to create a healthy and equitably built environment for all, Southface’s programs, consulting services, education, research and policy practices are supporting better homes, workplaces and communities. Experts in the fields of resource efficiency, building tech and organizational sustainability since 1978, Southface is committed to building a regenerative economy to meet tomorrow’s needs today. For more information, visit and connect on Twitter, Facebook, Instagram and LinkedIn.

For more information, please contact Emily Proctor at

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