Creative Disruption in Sustainability

Keynote Speakers


Kevin Hydes

Kevin Hydes, PE, PEng., CEng, RAIC(hon), FCIBSE, LEED Fellow — CEO & President, Integral Group

With over 35 years of experience, Kevin is internationally recognized as a leader in sustainable design and for his contributions to the building industry. A pioneer of sustainable building systems’ design, Kevin’s commitment to advancing its cause began over 20 years ago. He has served as an Industry Expert, and Technical Advisor for several organizations, including: Clinton Climate Initiative, Climate Carbon Positive Community, EcoDistricts, Building Health Initiative, One Planet Communities, City of Vancouver Greenest City 2020 Action Plan, GSA National Peer Professional, Lawrence Berkeley National Laboratory Flex Lab, and Centre for Interactive Research on Sustainability. Kevin also served as the Chair of the USGBC for 2005-2006, was a founder and director of CanadaGBC and a former Chair of the WorldGBC.

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Dr. Eloisa Klementich

Eloisa Klementich, CEcD, is president and CEO of Invest Atlanta, the City of Atlanta’s economic development authority where she has been lauded for her involvement in nearly all recent economic development wins for the City of Atlanta.  Key accomplishments include helping to create more than 30,000 jobs, $3.3 billion in new capital investment and over 2,800 affordable housing units in the City of Atlanta.

Eloisa holds a bachelor’s degree from Pitzer College, and master’s degrees in urban planning and Latin American affairs from the University of California, Los Angeles. She received her doctorate in public administration from the University of LaVerne.

Eloisa serves as a board member for many organizations, including: Women’s Entrepreneurship Initiative. She received the 2017 Walker's Legacy Women in Economic Development Award and the 2017 National Association of Minority Contractors Georgia Chapter’s Public‐Sector Award.

Greenprints Speakers


Tracy Backus

Tracy Backus serves as Teknion’s Director of Sustainable Programs for North America. As a key contributor of Teknion’s Sustainability Program, she ensures responsibility for the development, outreach, business strategies and support of Teknion’s environmental initiatives. She currently holds the leadership role for four of Teknion’s key corporate environmental and social responsibility initiatives: Material Health, Living Green Educational Series, Environmental Health and Well-Being and CSR Asset Management.

Her passion for community has taken her beyond the office to remote locations in Honduras. She and a small team of 5 have changed the lives of over 10,000 people in Honduras to date with water purification and educational programs surrounding the importance of health and wellness by providing access to clean water.


Eytan Davidson

Ethan "Eytan" Davidson is Vice President of Communications at Purpose Built Communities. He has spent his career working to promote equity and access to opportunity. As vice president for communications, Eytan helps promote Purpose Built Communities in order to grow the network and helps members achieve their objectives in their cities and neighborhoods. He also oversees strategic communications for the East Lake Initiative.

Previously, Eytan served as Director of Communications and Media Relations for Atlanta BeltLine, Inc., the largest urban redevelopment program in Atlanta’s history. Prior to that position, he served as Vice President of Communications for the Partnership for New York City, an organization focused on matters of public policy.

Eytan graduated with a B.A. in History from Columbia University and completed Columbia Business School’s Senior Leaders Program for nonprofit professionals, earning a Certificate in Business Excellence.

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Christina Davis

Christina is a senior project manager for Columbia Residential, an affordable multifamily development company, leading real estate development transactions from site selection and entitlement through financial closing, construction and stabilization. She specializes in mixed income and mixed financing multifamily projects utilizing Low Income Housing Tax Credits. She began her career at Southface, managing green land development programs and consulting with developers on sustainable building practices. Prior to work, Christina served as a Rotary International Ambassadorial Scholar to Kumasi, Ghana where she studied international development a Kwame Nkruma University of Science and Technology. Outside of work, Christina serves on the Carrollton Corridor Beautification and Development Committee; a city council appointed committee focusing on greyfield redevelopment planning for the City of Carrollton. Her educational and professional experiences give her the local, national and international perspectives on real estate development and service to her community.


Jeffrey Foote

Jeff Foote is the Executive Vice President of Sustainability for TreeZero, he oversees the strategic direction of the company’s sustainability efforts. Foote is charged with marketing and distributing a revolutionary paper product that could save millions of acres of trees each year, leading the company’s carbon neutrality project and developing the business’s relationships with environmental groups.

Foote previously worked at The Coca-Cola Company, where he was a distinguished sustainability leader for more than 20 years. Foote currently serves on the board of the Georgia Recycling Coalition and has supported the City of Atlanta Mayor’s Task Force on Controlled Environment and the Green Spirit Farms of Georgia.

Jeff has led two leadership and teamwork expeditions to inspire over 150 business leaders to reduce impacts on climate and to promote water stewardship.

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Brandon Kearse

Brandon Kearse serves as Associate Director of Acquisitions at Jonathan Rose Companies. He is responsible for investing in properties with the company’s affordable housing fund, as well as overseeing preservation work using the Low Income Housing Tax Credit. Most recently, he led the acquisition and rehabilitation of Edgewood Court Apartments here in Atlanta.

Previously, Brandon served as an investment professional with Summit Partners, focused on late stage venture capital investments.  Prior to that, he was a management consultant with McKinsey & Company, primarily in the infrastructure sector.

Brandon received a B.S. in Mechanical Engineering and an M.S. in Civil Engineering from the Georgia Institute of Technology, where he was a Rhodes Scholarship finalist.

Cliff Majersik

Cliff Majersik

Cliff Majersik is the executive director of the Institute for Market Transformation (IMT), a national nonprofit organization that is laser-focused on increasing energy efficiency in buildings to save money, drive economic growth, reduce harmful pollution, and tackle climate change. Under his guidance, IMT is a recognized trailblazer in the energy efficiency field across the globe for igniting greater investment in energy-efficient buildings. Cliff is a pioneer of energy efficiency concepts in appraisal, codes, and building performance policy that have gained national prominence. His advice is often sought on developing legislation, and he frequently serves as a keynote speaker and industry judge. A LEED Accredited Professional, Cliff holds a bachelor’s of arts degree in political economy from Williams College. You can follow Cliff on Twitter at @IMTCliff.


Michael Morford

Michael Morford is a National Security Fellow for the Truman National Security Project. He is known for his research on the Water-Energy Nexus and efforts with clean water technology.

During a 15-year career on Wall Street, Michael focused on the energy sector. A 2003 Iraqi War veteran of the U.S. Army where he was a 2011 recipient of the Douglas MacArthur Leadership Award 2-time State of Louisiana Junior Officer of the Year. Michael has his BS in Engineering and MBA from Tulane University.


David Rachelson

David Rachelson is Vice President of Sustainability at Rubicon Global, a leading provider of sustainable waste and recycling solutions. At Rubicon, David spearheads sustainability efforts focused on diverting waste from landfills and developing circular economy solutions. David represented Rubicon at the 2017 World Economic Forum where Rubicon received The Circulars Award for Digital Disrupter.
Prior to Rubicon, David worked as a management consultant with PwC and a member of the Corporate Responsibility & Public Affairs department at InterContinental Hotels Group (IHG).
David received an M.B.A. from Emory University’s Goizueta Business School and a B.A. from George Washington University. He is a Term Member of the Council on Foreign Relations.

Hands-on Building Science


Mike Barcik

Mike is a senior engineer at Southface and is responsible for energy efficiency training throughout the Southeast. He has taught and developed materials for numerous presentations and workshops covering residential and commercial high performance buildings, including IECC and ASHRAE 90.1 energy codes, Duct and Envelope Tightness Verification, LEED AP and Green Associate exam preparation, EarthCraft House for new and renovated homes, EarthCraft Light Commercial Professional, RESNET Home Energy Rating System, Building Performance Institute, Weatherization and ENERGY STAR v3.

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Steve Herzlieb

Steve Herzlieb is a senior technical project manager for education and training at Sotuhface. Steve specializes in assessing and improving existing homes for comfort, health and energy efficiency and teaching others to do the same. He develops and instructs a variety of Southface trainings and proctors examinations for an assortment of professional certifications at Southface’s Southeastern Weatherization and Energy Efficiency (SWEET) Center. Steve also works with industry partners and certification/accreditation agencies to help ensure Southface continues to be a leader in training and sustainability.

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Bourke Reeve

Bourke Reeve is a Program Manager on the Education and Training Team at Southface. He has extensive experience working in local government and with the development industry on energy code development and education. As a lead trainer Bourke provides education to design professionals, contractors and policy makers on energy codes, high performance building programs and sustainability. A graduate of Georgia State University with a master’s degree in historic preservation, he previously managed redevelopment programs and grants for the Georgia Main Street Program.

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Brad Turner

Brad Turner is program director for education and training at Southface. Brad manages the Southeast Weatherization and Energy Efficiency Training (SWEET) Center in addition to several programs focusing on residential energy efficiency, health and safety trainings and certifications, including the Georgia Weatherization Training Program, Building Performance Institute (BPI), and Home Performance with ENERGY STAR. Brad collaborates with the U.S. DOE, BPI, and other Weatherization Training Centers to develop national standards and best practices related to energy efficiency improvements on existing homes.


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